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The road to the middle market CEO corner office is paved with mile markers that guide in surprising, unpredictable, and some might even say “mysterious” ways! But how do you get such a widely coveted position? This is the question often heard during decades of ROI’s executive search interviews, conducted with top-level executives. ROI’s Into the Corner Office podcast is a new inspiration and answer platform which premieres visionary tales of adventure with great endings and highlights, from powerhouse CEOs driving the formidable success of the U.S. economy’s middle market sector. The CEOs behind this impressive growth reveal insights which equipped them to lead their organizations. Showcasing dynamic leadership stories, Into the Corner Office dives into the heart of what informed and formed these CEOs. Guests share their backgrounds, talk about their early years, and explore what shaped them before they were known for their successes in growing, developing, and leading extraordinary mi...
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![Re-Release: Susan Cameron, Retired CEO and Chairman, Reynolds American, Inc.](https://pbcdn1.podbean.com/imglogo/image-logo/13125971/Podcast_Cover_No_Guest_v3_2000_x_2000_px_1_1__y5n8qg_300x300.png)
Tuesday Sep 07, 2021
Re-Release: Susan Cameron, Retired CEO and Chairman, Reynolds American, Inc.
Tuesday Sep 07, 2021
Tuesday Sep 07, 2021
Susan M. Cameron served as president and CEO, as well as executive and non-executive chair of the board of directors, of Reynolds American Inc. between 2004-2011 and 2013-2017. When RAI acquired Lorillard, Inc. for about $29 billion in 2015, it was reported to be the largest acquisition undertaken by a female CEO. In the period during which Cameron held leadership roles at RAI, the company’s total return to shareholders increased 1,335 percent, and the company’s stock price rose 627 percent. Cameron also serves as a non-executive director on the board of Tupperware Brands Corporation. Susan received a bachelor’s degree in business administration from the University of Florida and a master’s degree in business administration Bellarmine University. A brand marketer at heart, Cameron started her career in the tobacco industry in 1981 when she joined Brown & Williamson Tobacco Corp. Susan worked in a number of countries around the globe before returning to the U.S. in 1999 and being named CEO of Brown & Williamson in 2001. When Brown & Williamson’s U.S. business was merged with RAI’s R.J. Reynolds Tobacco Company in 2004, Susan was named CEO of the new parent company, Reynolds American Inc. Since then; RAI has grown from a market capitalization of about $6 billion to its current valuation of more than $60 billion. Susan’s management philosophy is simple: in the consumer-goods industry, any company’s greatest assets are its brands and its people. Investing in both is the best way to ensure success. An avid advocate for women’s leadership, Susan frequently speaks to university and professional groups on leadership development. During her tenure as RAI’s CEO, she was recognized multiple times by publications including Forbes magazine, FORTUNE magazine and the Financial Times as one of the most powerful women in business. In 2016, FORTUNE magazine named Cameron as one of its top 50 businesspeople of the year, based both on RAI’s performance under her leadership as well as her record of taking “bold, visionary steps.” Susan is very active in community development activities and has served on the boards of two United Way organizations, the YWCA, Wake Forest University, Salem College, Experiment in Self Reliance, the Winston-Salem Alliance, and Old Salem. Since 2011, she has served on the board of trustees of her undergraduate alma mater, the University of Florida.
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